YouGov: What the world thinks.


YouGov is a global market research and data company built on a simple idea: The more people participate in the decisions made by the institutions that serve them, the better those decisions will be.

YouGov BrandIndex for brand tracking YouGov Omnibus for quick cost effective research
YouGov Profiles for segmentation and media planning YouGov Reel
YouGov Reports for in depth market intelligence reports  


Latest stories

  • Work Satisfaction

    How satisfied are you with your current job? A recent YouGov survey finds that 44% of Asian workers are thinking about resigning in the ...

  • Christmas and New Year

    The festive mood is in the air! But just how much are people celebrating this holiday season? We asked resident of Australia, China & ...

  • Media and Entertainment

    How do people in asian countries entertain themselves? 8 out of 10 respondents in Singapore, China and Hong Kong intend to see a movie ...

  • Asian Football Fans 2014

    Which Asian country boasts the most dedicated football fans? YouGov compared the football viewing habits of fans from across the region. More than half ...

Yougov in the news

Contact us

Want to know how your organization can be benefited from YouGov's research solutions?


Subscribe to our monthly newsletter to stay ahead in the world of research & data