想知道世界對您的品牌的想法？BrandIndex 監察數十個業務裏的過千個品牌， 監察數認知度 研究的權威 ，能助您每天緊貼每天人們對世界各地品牌的看法。
我們每天訪問數千個消費者，每年累積超過250萬個訪問。BrandIndex 在國家和國際層面上運作，讓您不僅能監察品牌在一個國家的認知 度，更能比較品牌在多個國家裏的表現，從而 得到一個全球性的畫面。
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This month, AXA is the brand that has achieved the greatest uplift in its Ad Awareness score (whether someone has seen its advert in the past two weeks) in Hong ...
As Topshop’s new CEO takes up the reigns at the retailer, we take a look at consumers’ perception of the brand over the last ...
The latest YouGov BrandIndex data suggests excitement among older generations is more muted.
As Domino’s Pizza prepares to announce its Q2 results tomorrow, YouGov for Traders takes a closer look at one of this decade’s best-performing stocks, ...
BrandIndex data reveals booming business in Singapore but plenty of room for growth in other markets
Over the reporting period, Yum China Holdings’ share price experienced dramatic growth, rising over 40%. Looking at our BrandIndex data, which measures consumer opinion ...
在去年的 11 月，我們聽說網上零售巨人Amazon打算將業務擴展到東南亞並在新加坡開設辦事處。在 Amazon 尚未作官方宣佈其在東南亞的擴展計劃前，這些關於業務擴展的報導會否影響新加坡消費者對 Amazon 品牌的觀感呢？此外，這會否加劇新加坡已經過份「擠擁」的電子商貿市場的競爭呢？YouGov BrandIndex 可以給您一些提示。
It hasn’t been ‘business as usual’ for the automotive industry in recent years. While we were shocked to learn about Volkswagen’s global emissions’ scandal ...
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